Sky Player coming to Fetch TV next year

Thursday, October 15 2009, 09:07 BST

By Andrew Laughlin,

Sky has announced that its Sky Player video on demand platform will become available on IP Vision's Fetch TV service next year.

Back in July, the firm officially launched the twin tuner Freeview+ accredited set top box, which offers access to a range of broadcast TV and on-demand content via a transparent EPG.

Under the deal, customers using the IP-enabled box will be able to receive some of Sky's most popular channels, including Sky Movies and Sky Sports.

Available in early 2010, the addition of Sky Player on Fetch TV will complement the existing BBC iPlayer platform on the service. IP Vision is also currently in talks with other content providers to launch their on-demand offerings in the future.

"Sky is committed to offering customers more ways to access our content and our agreement with IP Vision represents an important step in that process. Offering Sky Player through the Fetch TV box gives UK consumers yet another way to experience Sky content, complementing the services already available on satellite, PC, games consoles and mobile," said Sky director of on-demand Griff Parry.

"It also demonstrates the continued development of innovative IP-enabled video services. As more and more commercial players harness broadband distribution to extend consumer choice, there's an opportunity for all content owners to reach new audiences. Sky will continue to look to support new, secure delivery platforms as this fast and dynamic sector evolves."

IP Vision chief executive Eddie Abrams added: "The deal we have signed with Sky further cements Fetch TV's position as a major innovator for Freeview and over-the-top technologies in the UK. It allows our customers to access some of the most exciting sports and entertainment content available today, either as part of their existing Sky subscription or via a month-by-month subscription if they are new to Sky.

"Sky's content is second to none and we are delighted to make it available to Fetch TV users. I am pleased that we continue to lead the way in delivering online content, both free-to-air and pay, directly to Freeview households."

As part of a busy schedule of developments planned next year for Fetch TV, IP Vision is also currently working on a new electronic programming guide and developing a hybrid box for the upcoming Freeview HD service.