'Real Housewives' Are Hot In Atlanta
Bravo's Top 'Housewives' Franchise Scores Triple-Digit Gains In Viewers, Adults 18-49 During Second Season
Mike Reynolds - 10/24/2009 4:40:48 PM
The Real Housewives of Atlanta concluded its sophomore campaign on the upswing Thursday night.
The most success of Bravo's Real Housewives franchises averaged 2.98 million watchers on Oct. 22, including nearly 2.05 million adults 18 to 49, according to Nielsen Media Research data.
Those performances represented gains of 35% and 22%, respectively over the 2.21 million total viewers and 1.68 million in the Madison Avenue-coveted demo who tuned in the season-one finale.
Additionally, Bravo ranked first in the 10 p.m. time slot among all cable networks with adults 18 to 49 demo and women of that age on Oct. 22.
All told, the second season of Real Housewives of Atlanta grew 101% among adults 18 to 49 (1.99 million versus 990,000), and 116% among total viewers (2.84 million compared to1.31 million.