German sports channel DSF has confirmed plans to set up a high-definition version of its soon-to-be-rebranded service. The channel, which will be renamed Sport1 on 11 April, has already commenced preparations for the venture.
“We are working on Sport 1 HD,” managing director Zeljko Karajica told industry newsletter DWDL. “Our sister company Plazamedia already produces the games of soccer league Bundesliga completely in HD for LIGA total! and acquired live broadcasting rights are also offered to us in HD. Our Bundesliga analysis show and our new car format are being produced in HD as well. The rights and know-how is already there, the course has been set.”
Karajica, however, didn’t specify whether the HD channel would be ready for launch this year. “The earlier the better. But that’s not completely up to us. More can’t be said on this at the moment.” He also didn’t elaborate on distribution platforms. In November 2009 financial newspaper Handelsblatt reported that the broadcaster was negotiating with satellite operator SES Astra about carriage on its DTH platform HD+.