Published: August 25, 2010 09.31 Europe/London

Pay-TV is growing rapidly in popularity in the Czech Republic, with the number of thematic channels rising and two 3D services, operated by IKO TV Central Europe, soon set to make their debuts.

Parabola reports that the number of pay-TV viewers in the country has risen by between 20-28% a year over the last three years, with a similar growth rate seen in the number of viewers for thematic services provided in the Czech Republic (and Slovakia) by IKO Central Europe.

Importantly, there is still scope for further growth in thematic services in the Czech Republic, the country having historically been poorly served by such services compared to markets such as Poland, Hungary and Romania.

Speaking to Parabola, Erika Luzsicza, IKO Central Europe’s director for the Czech Republic and Slovakia, confirmed that the company is finalising plans to add two 3D channels to its portfolio.