Cable Mágico will offer 3D content

The Peruvian cable operator Cable Mágico, owned by Telefónica, announced that its network is ready to broadcast 3D content, which might be available for subscribers as from 1Q2011. Moreover, the company renewed its EPG and launched its DVR service. Since a couple of years ago, Telefónica has invested over USD 10 millions in its HD digital platform updating.

"With the purpose of developing added value content for the offer we offer to our more than 690,000 clients in the whole country, since 2008, we have carried out a series of improvements, such as the digitalization process of our plant, which has enabled us to widen our service catalogue", stated José Miguel Gamero Savastano, Telefónica Multimedia General Manager. Therefore, at present Cable Mágico has the greatest HD content offer in the country by offering a total of 17 channels under such technology.

With the possibility of rendering 3D content, Cable Mágico joins the list of cable operators that have already announced that their networks are ready to broadcast material under such technology, such as VTR from Chile and Cablevisión from Argentina. The Argentine MSO has recently presented jointly with Claxson producing company, Playboy's first 3D production worldwide. The program broadcasting was carried out over the first days of December through a channel of the HD platform specially programmed for that release.