Lagardère forms partnership with catch-up TV guide portal
07 Dec 10 -

Lagardère Active’s entertainment portal and catch-up TV guide portal have signed a deal that will see develop its video services using’s guide.

The agreement includes an editorial partnership that will allow to link its linear TV services with the non-linear guide, and an advertising partnership that will see advertising inventory on’s guide commercialised by Lagardère Publicité, the company’s advertising arm.