Prima COOL - three on the market for young people
Published: June 1, 2011, 11:09 TODAY! | Author: editor

The television station Prima COOL confirmed their place in the television market. Her popularity with the younger generation is growing up. In the fourth quarter of 2010 was directly COOL third most powerful channel to market in the target group of adults 15 to 24

Last month, last year was very successful for the television station Prima COOL. In the fourth quarter reached Prima COOL in the target group of young audience (Adult 15-24) market share of 8.68%! The television station has taken over the same period, even the youngest viewers - in the target group of 4-14 (7.48% share) and became the fourth largest children's channel. Fourth station Prima COOL is also the target group, adults 15-40 (5.07% share).

Source: Prima