Playboy promotes its first Spanish 3D channels

Iñaki Ferreras | 08-03-2011

Erotic broadcaster Playboy TV Latin America & Iberia has begun promoting its first 3D TV production called 'Deseos verdaderos'.

The film has been produced by Argentinean company Claxson the broadcaster's owner.

Playboy TV boasts it is the first TV Company to have produced 3D TV content in Latin America. With this launch playboy TV says that it will position itself as a leader in technology development in this region as it will have the capability to produce further content in 3D.

"Our project was totally 3D from its very first beginning. It is not about adding technology to a conventional idea but all elements from the original script to the clothing was projected to exploit to the maximum level the 3D effect. And this is a real goal because it is a shooting not an animation film" said Mariano Varela, Executive Vicepresident for Claxson and Playboy TV Latin America & Iberia's CEO.