Published: 08.42 Europe/London, April 15, 2011
The Chello Central Europe channel Sport2 will broadcast the latest El Clásico football match between Real Madrid and Barcelona in 3D on UPC’s digital cable networks in the Czech Republic, Slovakia and Hungary tomorrow (April 16).
It will be the first time an event has been broadcast in the format in the Czech Republic and Slovakia and the second in Hungary by UPC, the operator having shown the Barcelona v Real Madrid game last November, also on Sport2.
The game will afterwards be made available on demand on UPC’s VOD service. Subscribers to UPC Digital package in all three countries will be able to watch the match through their HD mediabox and with a 3D TV set.
It will also be shown at an exckusive VIP showcase event in a 3D cinema in the Czech Republic.
Chello Central Europe expects to carry more events in 3D on its channels Sport1, Sport2 and SportM in the near future.