Following a call for tenders about on-demand audiovisual media services, SMAD, French TV regulator, the CSA, has selected SelecTV as the first pay DTT Push VOD offer.

Proposed by company SelecTV, a subsidiary of TV Numéric, and run by Marc Olivier, SelecTV will allow viewers to subscribe to a TV content offer that will include a line-up of series, documentaries and youth programming each month. HD movies and one stereoscopic 3D movie will also be available each month. Content will be able to be screened at any moment.

According to CSA, SelecTV will contribute to the relaunch of pay DTT in France, which has in the round has not attracted as many subscribers as expected.

The TVOD service will be launched next September while SVOD will be operational in November.