Austria's public broadcaster ORF wants to enable its viewers to access its catch-up TV service on conventional TV sets.
What this means in practices is that the ORF TVthek, which is currently only available via internet on computers, smartphones and tablet-PCs, will be offered as a TV version in future.
ORF also wants to make its web portal http://www.orf.at accessible on TV sets in future. Austria's broadcast and telecommunications regulation authority RTR will subsidise the development of the offers through a financial support of around €204,000 taken out of the country's federal digitalisation funds. The grant corresponds with around 40% of the total costs, according to RTR.
The services will be based on multimedia standard HbbTV which makes internet offerings available on the TV set. The precondition is a HbbTV-compliant TV set or digital receiver hooked up with the internet.
20% of all flat-screen TV sets sold in Austria in 2010 were connected TV sets, 2009 the share was only 7%. Experts expect that in 5 years around 80% of all TV sets will have an internet connection.
Through ORF TVthek viewers can watch TV programmes they missed during their initial broadcast in full-length free of charge.