New research from In-Stat is predicting that the DTT set top box (STB) market will put behind a challenging 2010 and rise to 45 million unit shipments by 2015.
The specialist technology an analyst calculates that shipments fell 7% year on year in 201, but will rebound thanks to analogue-to-digital transition as well as upgrades of older boxes to newer HDTV versions, replacement of older boxes with HD and PVR versions, and STBs with PVR capability and a broadband connection.
According to The Global Set Top Box Market: Decreasing Demand in 2011, Followed by Growth in 2012, Europe will account for over half of worldwide unit shipments of DTT STBs through 2011 with some 30 DTT STB manufacturers showing significant market shares. says Said In-Stat Research Director Mike Paxton: "Digital STBs continue to be key pieces of equipment for pay-TV service providers. For many service providers, the digital set top box functions as their gateway into the home.
"In addition to their important position in the digital TV/pay-TV ecosystem, digital set top boxes continue to offer an attractive market opportunity for set top box manufacturers and semiconductor suppliers, alike. In 2010, digital set top box revenues were greater than the combined revenues of video game consoles and Blu-ray players."