Vlad Tudosie has been appointed the new country manager for Romania and South East Europe for Discovery Networks, Central and Eastern Europe, Middle East and Africa (CEEMEA).

Tudosie, formerly sales director for Discovery Romania, is rejoining the company following an 18-month stint at Romania’s Intact Media Group.

He will replace Phillip Luff, who has worked as acting country manager, and start in his new position, based in Bucharest, on August 1.

Tudosie will report directly to Kasia Kieli, executive VP and MD for Discovery Networks CEEMEA.