French DTT channel NRJ 12 has announced the start of interactive trials of the HbbTV hybid TV standard.

The various experimented services are accessible to viewers equipped with connected TV sets.

Free services now available directly from the TV sets include celebrity news, catch-up TV, as well as the programme guide. Those developments have been controlled by NRJ Group Expert Division along with the teams of eNRJ , NRJ 12 and Wiztivi.

Pascale Paoli-Lebailly | 07-07-2011