Joseph O'Halloran ©RapidTVNews | 23-08-2011
As it revealed its usual impressive iPlayer performance stats, the BBC has revealed the growing importance of mobile, tablets and games platforms in accessing the over the top (OTT) video service.
Specifically, the data for July 2011 showed that overall the BBC iPlayer received slightly less requests, 93 million for TV which was 3 million down on a monthly basis. This was attributed by the BBC to the summer holidays in July.
The month saw an average of 1.6 million users per day, with 1.3 million for TV content only. Live TV viewing via the iPlayer made up 14% of all TV requests, down a percentage point month-on-month.
Yet mobile devices, tablets and games consoles delivered more requests than in June. Even more strikingly IPTV requests—from platforms such as Freesat, Freeview, BT Vision, Blu-Ray and Virgin TiVo—rose to 3.2 million from 1.8 million in the previous month.