11.32 Europe/London, August 24, 2011 By Chris Dziadul

Talks on the sale of the Polish national broadcaster TVN, whose interests include the DTH platform n, are expected to get under way this week.

The local press has already identified a number of possible buyers of the 56% stake in the company, with the two main favourites being Time Warner and Vivendi.

The former has a stake in CME, which has interests in six other CEE markets, while Vivendi is behind Canal+, which is present in Poland through Canal+ Cyfrowy, the operator of the DTH platform Cyfra+.

There are some indications that Vivendi would be willing to work with France Telecom, which backs the Polish incumbent TPSA, itself an increasingly important player in the Polish TV marketplace, should it secure the 56% stake.

Other interested parties are believed to include MTG, Bertlesmann, Discovery Communications and Rupert Murdoch’s News Corp, along with a number of private equity groups.

The sale is being undertaken with the assistance of the investment banks Nomura and JP Morgan. It is currently believed the 56% in TVN is worth around PLN2.1 billion (€505 million).