Juan Pablo Conti ©RapidTVNews | 31-08-2011

Ridden by a spiralling debt of over €2 billion, Dutch TV production company Endemol has been linked with a sale to ITV.

The move, as reported yesterday by the Daily Telegraph, would see the British commercial broadcaster teaming up with Silvio Berlusconi's Mediaset to acquire 100% of the crumbling Big Brother and Deal or No Deal empire.

The Italian media conglomerate currently owns about a third of Endemol, with the rest of the ailing company shared between Goldman Sachs Capital Partners and Dutch investment fund Cyrte Investments.

But while ITV investors waited throughout the day for a stock market announcement that would confirm the broadcaster's involvement in any upcoming deal, ITV's only response was that it simply doesn't comment on speculation.

Whether ultimately it is with the help ITV or with any other investor, Endemol will need to find an urgent way to press ahead with its debt restructuring plans, as the company is believed to be running close to breaching the terms of its loans from lenders.

From its humble beginnings in Amsterdam in 1994, Endemol quickly established itself as a multinational TV production company with operations in over 20 countries from the US to Argentina, and the Dominican Republic to Russia. Among some of the other shows produced by the company are Fear Factor, Only Fools and Horses and Restoration, Restoration, Restoration.