Editor ©RapidTVNews | 09-09-2011

Bluestreak is claiming a huge win in the use of its MachBlue platform in enabling over-the-top (OTT) applications for Panasonic connected TVs.
Indeed the Bluestreak Technology solution is designed to allow the Panasonic connected TVs to deliver OTT applications such as Netflix, YouTube, the BBC iPlayer and BesTV, on Connected TVs and Blu-ray Players

In addition the new offering is designed enables set makers and OEMs worldwide that use Panasonic chipsets in their connected TVs, digital media players, and Blu-ray players to immediately provide consumers with a suite of off-the-shelf video applications on those devices.

The aforementioned video applications will be complemented with other similar bouquets once Panasonic opens the environment to other content providers interested in joining their catalogue of off-the-shelf video content.

“Accessing OTT video on connected devices is the next frontier for TV" explained Yasushi Waki, General Manager, Software & Solutions Development Center at Panasonic Corporation Semiconductor Company. "Thanks to Bluestreak Technology, devices powered by our chipsets will be pre-integrated with today's popular video services.”

The MachBlue platform is claimed to enable companies to rapidly deliver a video experience to any device. The offering is said to enable pay-TV service providers and device manufacturers to choose services from a catalogue of off-the-shelf OTT applications or add new custom applications to appeal to unique consumer markets.