UPC Austria signs up Sky Germany
Jörn Krieger ©RapidTVNews | 29-09-2011 Austrian cable operator UPC Austria will distribute Sky Deutschland's pay-TV line-up on its cable
networks in Vienna, Graz and Klagenfurt from 3 October 2011.
An agreement has now been reached, the companies announced in Vienna, with both sides having been negotiating for years about cable carriage of the Sky packages. UPC Austria, which is owned by USmedia company Liberty Global, apparently considered Sky as competition to its own pay-TV offerings which contain many channels also part of the Sky line-up. The agreement, which has now been reached, is a compromise: In order to be able to sign up for the Sky packages, UPC customers have to first subscribe to UPC's own pay-TV package "Digital TV Plus".
UPC Austria is Austria's largest cable operator serving 520,000 TV customers of which 280,000 have signed up for digital television. Through the new agreement, Sky will be able to increase its reach in Austria to around 95% of all TV households.
UPC customers subscribing to "Digital TV Plus" will be able to sign up for the Sky packages Sky Film, Sky Sport and Sky Fußball Bundesliga as well as 7 Sky HD channels from 3 October. The HD channels are Sky Cinema HD, Sky Cinema Hits HD, Cinemagic HD, Sky Sport HD1, Sky Sport HD2, Sky Sport HD Extra and Sky Sport News HD which will launch this winter.
Additionally, all UPC customers subscribing to a Sky package will gain access to the Sky bonus bouquet which contains Disney Channel, Disney XD, Disney Junior and Sky Sport News SD.