Telenor launches 24/7 3D channel at 1 degree West
3D may be limping along elsewhere but Telenor Satellite Broadcasting (TSBc) has gone big with the launch of High TV 3D, a 24/7 channel for the Nordic region.
Distributed on TSBc's THOR 6 satellite, located at one of Europe's fastest-growing orbital hotspots, 1 degree West, High TV 3D will initially reach audiences in Norway only and will be available as part of the channel bouquet offered by Canal Digital, the leading DTH operator in the Nordic region.
The channel is one of the first 3D TV entertainment channels to broadcast worldwide and the first such of its type to be launched in the Nordic region. Its launch follows trials and one-off broadcasts of live sports events and has been hinted at by Telenor for a number of months.
Commented Cato Halsaa, Vice President and CEO, Telenor Satellite Broadcasting: "3D has the unique ability to engage and personally connect the viewer to content, and continuous technology enhancements are making it easier for viewers to experience 3D content. Without a doubt, 3DTV is already starting to make an impact in the broadcast market and the arrival of 3DTV provides an additional dimension to broadcast's ever-changing landscape. I am delighted to welcome the High TV 3D channel to the 1 degree West platform, carried on TSBc's THOR satellite fleet."