Viasat adds to Baltic pay-TV offer
06.40 Europe/London, October 31, 2011 By Chris Dziadul
Viasat Broadcasting has signed a five-year exclusive agreement with the Russian commercial broadcaster CTC Media to distribute the international version of the CTC channel in the Baltic territories.
The channel – CTC International – will be broadcast on the Viasat DTH platform, as well as on third party cable and IPTV networks, in Estonia, Latvia and Lithuania from today (October 31).
It offers the most popular content from CTC Media’s three channels in Russia – CTC, Domashny and Peretz.
Viasat Broadcasting is a subsidiary of MTG, which is the largest shareholder (38.2%) in CTC Media.