Australia's Nine Network secures broadcast rights to Tour Down Under

Louise Duffy ©RapidTVNews | 11-11-2011

Australia's Nine Network has secured the broadcast rights to the Santos Tour Down Under, the pinnacle of road cycling in Australia, in a three-year deal from 2012.
Its Wide World of Sports programme will add the event to its line-up by broadcasting the Down Under Classic and all six stages of the Santos Tour Down Under from 15 to 22 January 2012, when the top professional cycling teams and the best riders in the world will compete in Adelaide.
As the first event on the UCI WorldTour calendar, the 2012 Santos Tour Down Under will showcase Australia and open the cycling year with racing on the streets of Adelaide.
The Nine Network will broadcast the final two stages live and cover the Down Under Classic and the first four stages via a daily highlights package on Nine. There will also be a dedicated page for the event on the Wide World of Sports website.
Steve Crawley, head of sport for the Nine Network, said: "Australia has a great history of success in Olympic cycling and in an Olympic year this event will showcase some of the best Australian and international cycling talent leading into London 2012."
Hitaf Rasheed, general manager of Events South Australia, said: "We're excited about the new partnership with the Nine Network, who have a proven track record in the coverage of major sporting events and are the official broadcasters of the London 2012 Olympic Games."