TV Pohoda targets New Year launch

06.34 Europe/London, November 16, 2011 By Chris Dziadul

The Czech digital channel TV Pohoda is now likely to make its debut next February rather than the end of this year or beginning of 2012.
Quoted by Digizone, Radim Parizek, the channel’s backer, said that its target audience would be families as well as children.
This is due to the fact that the Czech public broadcaster CT is likely to launch its own children’s channel sometime next year.
Parizek already has a number of other media interests including the joint ownership of a radio station named Radio Hey.
TV Pohoda was one of six new digital TV stations awarded licences in 2006, only to have them subsequently withdrawn following protests led by TV Nova. It was finally granted a ‘compensatory licence’ this September.
The Czech Republic completed the transition to digital broadcasting last Friday (November 11).