Airtel Digital TV adds ESPN HD and Star Cricket HD

Louise Duffy ©RapidTVNews | 30-12-2011

Airtel Digital TV, the direct-to-home (DTH) service from Bharti Airtel, has added ESPN HD and Star Cricket HD to its Real HD portfolio.
This brings its Real HD channel count to 14 – the highest in India - and its total channel count to 275.
Shashi Arora, CEO – DTH/Media at Bharti Airtel, said: “Bharti Airtel has always taken the lead in continually bringing in richer content and a superior experience for its customers. Apart from having the most number of sports channels on Real HD, Airtel digital TV also packs in Real HD channels across other available genres be it movies, wildlife, infotainment or entertainment. We believe the category will continue to be a key growth driver for us going forward and this latest addition to our channel bouquet will offer a compelling service proposition for DTH customers.”