Univision launches iPhone mobile app for news
Michelle Clancy ©RapidTVNews | 10-01-2012
Univision today announced the launch of Noticias Univision, a brand new news app for iPhone and iPod touch, now available on the App Store.
The app delivers real-time coverage, national, local and international news as well as relevant content about the user’s city or hometown.
"Hispanics continue to outpace the market in mobile consumption and as part of our commitment to serve our audience, we are thrilled to launch the Noticias Univision App and provide our renowned news coverage from Hispanic America’s most trusted news anchors and programs to our community right at their finger tips," said Kevin Conroy, president of Univision Interactive Media and Enterprise Development. "With this launch, we are further demonstrating our commitment to providing our audience with the most relevant content across every media platform."
The Noticias Univision App brings 24/7 news coverage and reporting from Univision’s news division to keep users abreast of major news stories such as the U.S. and Mexico presidential elections and top issues such as politics, education and immigration. Features of the app include videos, photos and articles of the latest U.S. and worldwide news, local news and weather, news magazine content and breaking news alerts.
The network is also planning additional features to launch later this month, including personalisation which identifies user location and displays relevant infomation, the ability to upload photos and videos, and Facebook and Twitter integration.