TBS invests in online managed streaming
Michelle Clancy ©RapidTVNews | 01-02-2012
iStreamPlanet, which specialises in live Internet managed broadcast services, has added Turner Broadcasting System to its Series A round of funding, which is being led by Intel Capital.
iStreamPlanet also offers on-premises and cloud-based automated video workflow solutions and applications, and both lines of business are genesis of the TBS support. The two companies have worked together already on several live events, including bringing to life the world's first in-browser 3D stereoscopic experience, the 2010 NASCAR Coca Cola 400 from Daytona International Speedway, and are in discussions around automated video workflow, authentication and cross platform ad insertion for much of the TBS multiscreen strategy. "We are very excited to have such a strong strategic investor join in supporting our company," said Mio Babic, CEO of iStreamPlanet, in a statement.
"Turner is one of the leaders in live broadcast and a true innovator in both the broadcast and digital space. We are looking forward to the opportunity to work with them in the future on their high-impact digital events and overall multiscreen strategy."
iStreamPlanet has managed some of the world's largest sporting events, such as the 2010 Vancouver Olympic Games, NBC Sports' Sunday Night Football and the Championships at Wimbledon, along with the US Open Golf, Notre Dame College Football, Ryder Cup and the Kentucky Derby. iStreamPlanet will look to continue their efforts with Turner's line-up of prestigious programming from CNN, Carton Network, TBS and TNT.
iStreamPlanet expects to use the funds to further accelerate product development and move into the cloud to offer dynamic scaling, high reliability and elasticity based on customer demand. Additionally, to spearhead and manage its growing portfolio of strategic partners, iStreamPlanet has hired Chris Carper as senior vice president of strategy and business development.