Eurosport inks Russian mobile TV deal
11.16 Europe/London, February 2, 2012 By Chris Dziadul
Eurosport has extended its partnership with Russia’s MTS, thereby providing the latter’s mobile TV subscribers with access to Eurosport and Eurosport 2.
In a statement, MTS says it has one of the most developed 3G networks in Russia, covering around 80% of the population and that the number of users of its mobile TV service has increased seven times over the last six months.
The total viewing time of the channels the latter offers now amounts to over 2 million hours.
MTS’s mobile TV service offers over 100 TV channels for a flat daily fee of R8 (€0.2).