Penthouse HD launches on Entertain
February 15, 2012 10:00 By Robert Briel
Penthouse Digital Media Productions is expanding the footprint of its HD channel in Europe with the launch on Entertain, Deutsche Telekom’s IPTV service in Germany, reaching more than 1.6 million customers.
The Penthouse HD channel will broadcast daily from 21:00 until 5:00 within the HD package of Entertain. Deutsche Telekom will also make the branded channel accessible to its SD subscribers via a separate SD feed. The SD converted signal of Penthouse HD will be made available within both the Big TV Package, as well as the Lounge Package.
Launched in 2009, the Penthouse family of channels (Penthouse HD, Penthouse HD1, Penthouse HD2 and Penthouse 3D) currently reaches over 300 million households globally and includes channels that were the first linear adult HD channels available in Europe.
This new carriage agreement with Deutsche Telekom is also planned to expand and include VOD/SVOD services in the spring of 2012.
“We are very excited about adding to the existing Penthouse channel line-up,” said Marc Bell, CEO of FriendFinder Networks, owners of the Penthouse channels. “Our goal remains to provide the viewer with the highest quality content possible on one of the premium platforms in Europe.”
Jacky Wauters, independent sales agent/CEO of NOA productions, who represents the Penthouse HD channels in Europe, added, “Sales of HD hardware including HD television and HD enabled set-top boxes have been on the rise for quite some time in Europe resulting in high consumer demand for top quality HD programming. The internationally recognizable Penthouse brand is perfectly positioned to capitalize on this vital piece of the broadcast market.”