DStv looks to multiple devices for video on demand service
Rebecca Hawkes ©RapidTVNews | 19-02-2012
African pay-TV platform DStv is exploring the option of multiple devices to deliver its satellite-based film rental service BoxOffice, which launched in the middle of 2011.
Demand for the service, which is currently only available to DStv Premium personal video recorder (PVR) subscribers, has exceeded expectations, according to Jean Louis Acafrao of DStv BoxOffice.
"The BoxOffice Online service, which is open to both subscribers and non-subscribers and allows people to rent movies either by streaming them or downloading them on their computers, is in the Beta testing stage. This service will have many more titles (including classic titles) to choose from than the Premium PVR service, which has 15 titles at any given time," he told Screen Africa.
The DStv Desktop Player catch up application, which allows users to download their favourite TV shows to their PC or Apple Mac via the internet, is, he added, following the same growth path as internet connectivity in South Africa.
Meanwhile, DStv Mobile is reportedly going from strength to strength via its Walka handheld TV device which the company launched in December. It has, the company says, been very well received in DStv's home market of South Africa, but also in Kenya, Ghana, Nigeria and Namibia.
DStv Mobile is reportedly developing new products which are to be announced later this year.