Broadcasters see light with Raystream HD video compression services
Editor ©RapidTVNews | 05-03-2012
As the amount of online video continues to explode, potentially leading to issues regarding picture quality, global HD video compression services provider Raystream is continuing to pick up more and more business.
In its latest series of wins following launch in November, the Texan-based company has inked evaluation agreements with eight different companies, located throughout the US, France and Malaysia, that stream HD video online.
Essentially, the Raystream compression technology is designed to reduce the size of HD video files for lower-bandwidth environments, without, it says, a loss of quality or clarity, shrinking the bandwidth required to stream HD video up to 90% with an average compression of 70%. That translates into decreased bandwidth costs for content providers, and a better quality of experience across TV, computer screen, tablet or mobile device.
The new evaluation agreements will allow the respective companies —encompassing the video-on-demand (VOD), TV network and content delivery network industries—to upload HD videos to the Raystream proprietary cloud construct, access Raystream’s compression platform, compare file sizes (original vs. compressed) and compression percentages, and even download the compressed videos to confirm both the quality of the compression and the compatibility of Raystream’s services with their own infrastructures.
“The team at Raystream has been working diligently to bring our HD video compression platform services to the market, and we are beginning to see the fruits of our effort. We are excited by the opportunity to demonstrate to these eight new clients how Raystream can save them money, while improving both the management and delivery of their streaming videos, and of course the end user audience experience,” explained Raystream CEO Brian Petersen.
“By achieving this great rate of compression, Raystream’s platforms reduce bandwidth and data storage costs for our business customers, while allowing them to deliver a greatly improved viewing experience to their audience, with much faster load times and far less video buffering even in bandwidth-limited markets.”