Etisalat adds 'High TV 3D' to eLife TV
by Jason Saundalkar on Mar 19, 2012

Etisalat has added High TV 3D, the world’s only 24/7 3D channel, to its bouquet of channels on offer. The channel occupies channel slot 333 on eLife TV.

Commenting on the introduction of the channel, Rashed Alabbar, Vice President, Home Product Marketing of Etisalat said, “We are very pleased to add High TV 3D channel to the rich bouquet of content for our eLife TV viewers. As leaders in home entertainment, Etisalat was the first in the UAE and the region to bring 3D to our customers with the broadcast of the 2010 FIFA World Cup. Today, we once again become the first to launch a 24/7, dedicated 3D entertainment and lifestyle channel. Our customers will love the experience of viewing 3D TV from the comforts of their living rooms. The addition of the 3D channel strengthens our repertoire of entertainment options provided to our customers. It also substantiates our commitment to offer the best-in-class TV entertainment to our viewers.”

The channel offers entertainment news, travel programs from around the world, as well as exclusive dramas, comedies, fitness shows and movies.

“It is indeed a major milestone for us, as an international 3D channel, to be present in the Middle East on the leading platform with the highest reach,” said Eric Klein, CEO of High TV 3D. “We are excited to be bringing the very best in lifestyle and entertainment programming to an audience that embraces Entertainment as the very essence of their culture. We look forward to presenting HIGH TV 3D eclectic programs to more territories across the World,” added Klein.

High TV 3D was founded in 2010 in New York and runs branch offices in Los Angeles and Hong Kong. The channel promises 100 new shows and 400 new hours of entertainment every year.