Global iPlayer adds Grand National, London Marathon
Editor ©RapidTVNews | 14-04-2012
A week after adding the Oxbridge boat race to its global roster, the BBC has announced that its global iPlayer has secured the rights to two of the most British iconic sporting events in form of the London Marathon and the Grand National.
Both events are now available to international subscribers, in the case of the world’s greatest steeplechase only hours after 33-1 shot Neptune Collanges won by a nose at Aintree.
A package of highlights from the Grand National will be available on the Global BBC iPlayer in Australia, Finland, Sweden, Denmark, France, Portugal, Germany, Netherlands, Belgium, Switzerland, Austria and Luxembourg. Coverage from the Marathon will be available on the Global BBC iPlayer in Australia, Ireland, Finland, Sweden, Denmark, France, Spain, Portugal, Germany, Netherlands, Belgium, Switzerland, Austria and Luxembourg.
Commented Matthew Littleford, General Manager, Global BBC iPlayer: “Our subscribers wanted iconic British sport, and here they have it. The Grand National and London Marathon are packed with action, heritage and some of the sporting year’s biggest talking points, and I’m glad that we can bring them to our users around the world.”
Added Simon Brydon Director of Business Development of Racecourse Media Group (RMG) who manages the broadcast rights for Aintree and 32 other racecourses in the UK: “The John Smith’s Grand National is without doubt the most famous horserace in the world, and we’re delighted the race’s breathtaking action will have another shop window via the Global BBC iPlayer.”