Smart TV app provider Flingo secures funding from Mark Cuban, Gary Lauder
Michelle Clancy ©RapidTVNews | 03-05-2012
Flingo, publisher of smart TV apps, has secured $1 million in new funding from entrepreneur Mark Cuban (founder of Broadcast.com, chairman of HDNet, and owner of the Dallas Mavericks, Landmark Theatres and Magnolia Pictures), and Gary Lauder, managing director of Lauder Partners LLC, to bring Flingo's Series A funding total to $8 million.
Available on more than 8.5 million screens, in 118 countries worldwide, Flingo's Smart TV software provides social media integrated with broadcast content both on the TV and second screens such as tablets, laptops and smartphones. In February, the company announced that August Capital led a $7 million Series A financing.
Flingo's SyncApps platform brings contextually relevant content directly to the viewer's TV, laptop, tablet or smart phone while watching live TV, offering one-click access to sharing favourite moments with friends or participating in the conversation happening on Twitter and Facebook about favourite shows. This is enabled by Flingo's core technology in algorithmic content detection, which identifies hundreds of channels of live television content that are being analysed in Flingo data centers across the United States.
The funding will help Flingo expand its presence with smart TV and device manufacturers worldwide, building on its current partnerships with leading manufacturers including Samsung, LG, Vizio, Sanyo, Insignia, Western Digital and Netgear. Flingo has already announced partnerships with media companies like Fox, A+E Networks, Showtime, Warner Bros., CBS, Blip, Vimeo and Linkin Park.