Mediaset España becomes TV leader
Iñaki Ferreras ©RapidTVNews | 05-05-2012
Mediaset España is now leading in terms of audience and profitability in the Spanish audiovisual sector with a net profit of 21.2 million euros for the first quarter of this year.
The company's strict policy of cost containment and effective group synergies enabled operating margins (adjusted EBITDA and EBIT) of 24.4 and 20.41 million euros. Total operating costs were 197.60 million euros, 10% less than the same period last year.
Total revenue reached 221.28 million euros, of which 211.9 million comes from the management of Mediaset's multiplex by Publiespaña Spain, which once again re-establisedh its leadership in business management.
In an unfavourable economic environment and a beginning of year marked by an economy in negative growth in all industrial sectors, with consequent declining advertising market investment, Mediaset has again demonstrated its adaptability and efficiency in administration. In the first quarter its net income reached 218 million euros and net profit was 21.2 million euros, with an operating margin of 9.7%. Adjusted EBITDA was 24.40 million euros, with a net profit margin of 11.2%, while net operating profit totalled 20.41 million euros.
Mediaset España maintained its leadership in the television market audience, setting a new high with a 27.4% audience share in the first quarter of 2012. Telecinco was the most watched channel (13.8%), just 1.5% above antena 3 (12.3%).