E3 2012: Samsung strengthens Smart TVs with cloud gaming

Editor ©RapidTVNews | 06-06-2012

In an attempt to address a growing concern that connected TVs are all dress up with nowhere to go, Samsung has launched a cloud gaming service to stream high quality video content directly to consumers.

Developed in conjunction with Gaikai, the new Cloud Gaming platform is designed to provide consumers with access to high-performance games on Samsung Smart TVs without the need or challenge of using a console or additional devices. Furthermore, says Samsung, the service will aim to demonstrate how the concept of Smart TV “becomes smarter”.

“Samsung is excited to deliver this revolutionary gaming experience that takes advantage of all the benefits of cloud-computing, all on the central screen of the home,” said Kyung-shik Lee, Vice President, Visual Display Business at Samsung Electronics. “With Samsung Cloud Gaming, Samsung’s leadership in Smart Content and commitment to providing consumers with an innovative Home Entertainment experience is evident.”

Added David Perry, CEO of Gaikai Inc. “Samsung Cloud Gaming will greatly expand the reach of the best games our industry can provide, then make them just as accessible as movies, TV shows and music.”

Samsung will soon begin accepting sign-ups for the Beta Test of its Cloud Gaming service on Smart TVs in the United States.