Eurovision scores exclusive global live audiovisual transmission partnership with UEFA

Joseph O'Halloran | 18-07-2012

Buoyed by what was a hugely successful Euro 2012, in particular in the US, European football’s governing body UEFA has announced today an exclusive, multi-year partnership with Eurovision for live, global audiovisual transmission services.

The Eurovision network delivers news, sports, events and music to members of the European Broadcasting Union (EBU) and other media organisations, serving 74 Members in 56 countries in and around Europe.
Under the terms of the new agreement, and following the successful delivery of the transmission services for the 31 matches in the tournament joint hosed by Poland and Ukraine, all UEFA audiovisual programmes will be distributed around the world exclusively on the Eurovision satellite and fibre network. This includes the prime asset of all UEFA Champions League and UEFA Europa League matches for the 2012 to 2015 cycle, and the national team matches of the European Qualifiers for UEFA Euro 2016 and the 2018 FIFA World Cup.
Commented Eurovision Director of Sports & Business Stefan Kuerten said: "It is an honour to see that UEFA has shown complete confidence in Eurovision by choosing us as their partner to carry the live pictures of all events worldwide for the years to come."
Added UEFA Events SA Marketing Director Guy-Laurent Epstein: “Eurovision and UEFA have established a long-standing partnership over the past 20 years and we are delighted to have reached an agreement to extend this relationship. Eurovision can guarantee the level of experience and quality expected by UEFA in order to ensure that football fans around the world experience European football at its best.”