Melita wins FA Cup and England National team TV rights for Malta
Editor | 24-07-2012
The lure of the English game has spread to the Med where Melita has secured the exclusive TV rights for non-EPL action from the home of football for viewers in Malta until 2014.
The broadcaster’s contract covers the FA Cup, the Community Shield as well as the broadcasting of home friendly and qualifier matches for the English National team until 2014. As from August 2012 Melita will be broadcasting some 60 matches from the FA Cup, as well as the prestigious Community Shield. These matches will be broadcast as part of the Melita Sports package including simultaneous HDTV broadcast.
“These great sporting events will join the other events in our portfolio such as the UEFA Europa League, and Bundesliga. We know that the English national team has a great following in Malta and we wanted to ensure that the Maltese TV viewers get access to these events,” commented Michael Darmanin, Director of Business Services and Marketing at Melita. “These events also complement our wider sports offering with extensive coverage of local sports on Malta Stars, UEFA Champions League on TVM, US sports on ESPN HD as well athletics, tennis and more on Eurosport HD, motor sports on Motors TV, fishing and sailing on Caccia e Pesca and Nautical channel respectively and so much more.”
Added Mark Shannon, Head of Broadcast at the English Football Association (FA): “[We are] delighted to announce a new partnership in Malta with Melita. We are very aware of how popular and well supported both the English National team and The FA Cup are in country. We are very much looking forward to working with Melita to further enhance both this support and The FA’s competitions, in the years to come.”