IBC 2012: Playcase signs Cisco, Pace, Airties for STB-based cloud gaming

Michelle Clancy | 10-09-2012

Cloud gaming service provider Playcast Media has inked partnerships with top set-top box makers Cisco, Pace and AirTires to integrate the service for instant streaming to cable and IPTV subscribers.

Together, the three represent a total additional install base for Playcast of more than 100 million households worldwide on top of the existing partnerships with Samsung and Sagem.
Playcast Media offers gaming-on-demand technology for cable and IPTV services, using a proprietary technology to process off-the-shelf PC games and distribute the game's audio and visual output as a regular video stream to ordinary STBs. Playcast video game partners include publishers such as Atari, Capcom, Codemasters, Disney, Sega, THQ, Warner Bros and more.
"Game developers have long relied on consoles, PCs and mobile devices to bring their games to consumers," said Guy De Beer, Playcast CEO. "But cloud gaming, and more specifically, our technology, changes that model. These new technology partnerships are great news for cable providers. Now they too can get in on the game and deliver some of the world's most popular gaming content directly to subscribers around the globe."
Playcast made the announcement at IBC 2012 (Hall 2, Stand 2.A17).