Wrong Trousers perfect fit for LOVEFiLM as Amazon inks Aardman deal

Editor | 12-09-2012

As it attempts to improve its competitive propositions as it dukes it out with the likes of Netflix, LOVEFiLM will now be offering content from UK animation house Aardman.

The deal will see the Amazon over the top (OTT) online video platform provide access to Aardman films such as Wallace & Gromit, Morph, Shaun the Sheep, Timmy Time, Angry Kid, Creature Comforts and Rex the Runt.

The LOVEFiLM Instant service is available on PC, Mac or via Sony Playstation3, Microsoft Xbox 360, Apple iPad and a growing number of Internet-connected TV sets and Blu-ray players.

Commented Robin Gladman, Digital Content and Partnerships Manager at Aardman: “We know that viewers feel as much love for our animations as we do. This new deal with LOVEFiLM is an exciting development in our aim to embrace many digital platforms. It allows us to bring some of our best-loved creations into even more homes across the UK.”

“Aardman’s stop-motion animations are loved by generations of fans and it is exciting to be able to bring their catalogue to our customers. Our deals with iconic studios like Aardman make us the number one subscription service for films and TV series. We have the best content, available on a huge range of living room devices, internet-connected TVs and tablets,” added Jim Buckle, Managing Director at LOVEFiLM.