Intigral takes top spot in Middle East as it exceeds 6.9 million users

Louise Duffy | 01-10-2012

Dubai-based digital media solutions provider Intigral has announced that its pan-regional reach has exceeded 6.9 million users across multiple delivery platforms including mobile, web and IPTV.

This places Intigral as the leading digital media service provider in the Middle East. Intigral is a joint venture formed in 2009 between Saudi Telecommunications Company (STC) and Malaysian media conglomerate Astro All Asia Networks. It also reported year-on-year revenue growth of 40%, and expects its business to grow by an additional 30% in 2013.

The company counts STC, Viva Bahrain, Viva Kuwait, Umniah Jordan, Orange Jordan and Sudani as its customers, giving it access to a combined customer base of 34.25 million users regionally.

Its services include content creation, repurposing, censoring and publishing for local audiences; management of VOD services provided by telecommunications operators; and the development and management of web portals. The company also offers digital storefront and applications development and management expertise.

Karim Daoud, Intigral's CEO, said: "In just three years, Intigral has secured the top slot in the Middle East's digital media content services industry, which is a remarkable achievement by any measure. We are in a position to offer a full range of cutting-edge solutions to telecom providers looking to keep pace with fast-evolving consumer needs, as well as leading and driving those digital needs.

"As the region's telecommunications industry invests in updating its infrastructure and adopting new technologies such as 4G, it is helping drive demand for content delivery over multiple devices and platforms. We are clearly living in an increasingly digital ecosystem and we believe that we have been provided with a fantastic opportunity to leverage our knowhow in one of the fastest growing markets in the world."