Time Warner Cable signs TV Everywhere deal with Viacom
Michelle Clancy | 01-10-2012
Time Warner Cable will host Viacom programming as part of its TV Everywhere portal. Full-length TV episodes from Nickelodeon, MTV, Comedy Central, BET, Spike and VH1 will all be part of the service.
"Time Warner Cable continues to bring great entertainment to its customers in every corner of their lives, and Viacom networks are a powerful part of that comprehensive experience that Time Warner Cable customers can count on to enjoy on every screen," Denise Denson, Viacom Media Networks executive vice president of content distribution and marketing.
Viacom, which also has TV Everywhere deals with Comcast, Verizon FiOS TV and Suddenlink Communications, has been slow to the TV Everywhere game, going to far as to sue TWC last year after the MSO added Viacom content to its in-home iPad app. Now, after settling that issue in May, the media giant is embracing multi-platform access, going so far as to allow TWC customers to access the content from any PC in the United States, not just within the home zone.
Terms of the deal between TWC and Viacom were not disclosed.