VoIP provider NetTALK plans OTT TV service
Michelle Clancy | 11-10-2012
Looking to mine more revenue from the broadband line into the home, VoIP provider netTALK.com is launching netTALK TV, an over-the-top (OTT) video service meant to be an extension of netTALK's voice service.
"Here at netTALK we're always looking to increase our offerings of high-quality, low-cost, easy-to-use communication and technology products and this includes our expansion into the entertainment category," said Cedric Guillory, senior director of marketing at netTALK.com.
netTALK TV, now in beta-testing, will officially launch in early 2013.
"netTALK is expanding its services to include video and rich media programming services in an easy-to-use alternative to traditional linear programming at appealing prices," said Steve Jones, vice president and general manager of the CodecSys division for Broadcast International, which is providing compression software for the service. "The joint effort between netTALK and Broadcast International demonstrates our dedication and ability to support alternative media delivery methods. We're delighted to play a pivotal role in furthering netTALK's commitment to quality and enhancing their product menu as they grow."
CodecSys' multi-codec compression software cuts video bandwidth requirements over satellite, cable, IP and wireless networks to enable applications such as streaming video for computers and mobile devices.
"CodecSys was selected after a rigorous testing and evaluation process that included quality assessment by both netTALK customers and by a random sampling of consumers," said Guillory. "CodecSys was singled out for its flexibility, overall quality, performance, and lower bandwidth resulting in cost savings beginning at implementation and throughout the life of the project."