UTStarcom launches MeTV IPTV service in Thailand
Louise Duffy | 15-10-2012
UTStarcom and iTV Media have begun deploying the latter's MeTV IPTV service in Thailand through a strategic partnership with a national telco in Thailand.
UTStarcom invested in iTV Media in 2010 as part of its strategy to expand into media operational support services and is the single largest shareholder of iTV Media.
The nationwide rollout of MeTV in Thailand will enable users to enjoy rich content, including domestic and global channels, on multiple screens such as televisions, personal computers, tablets and smartphones. Subscribers will also benefit from advanced interactive TV services such as video on demand and cloud-based time shifting.
The launch of MeTV provides iTV Media access to over 5 million Thai households, and this subscriber base is expected to increase by over 10% per year. iTV Media launched an OTT service in 2011 under the brand name of iTV.cn to provide Mandarin-language programming to the Chinese communities in North America. In Thailand, the MeTV service is carrier grade provided through close partnership with local service providers.
William Wong, UTStarcom's CEO, said: "The commercial deployment of MeTV in Thailand is a critical milestone in iTV Media's growth and is an excellent example of how its IPTV service can be leveraged by telecommunications companies around the world to enhance user experience and subscriber loyalty by providing a range of services that customers are increasingly demanding. We wish iTV Media and its partner every success in the MeTV deployment in Thailand."