Time Warner takes HBO to Oz
Michelle Clancy | 29-10-2012
Time Warner is taking HBO Down Under through an exclusive content deal with Foxtel in Australia.
Foxtel will distribute first-run HBO content as well as HBO library content including premium drama series, miniseries, comedy specials and documentaries. The deal includes the right to deliver HBO content via linear channels, video-on-demand (VOD) on Foxtel's iQ set–top box and via IP-delivered services such as Foxtel's app on Xbox 360.
One of the first of the new offerings will be HBO's forthcoming police drama True Detective, starring Matthew McConaughey and Woody Harrelson. Other series titles include Boardwalk Empire, Game of Thrones, Girls, True Blood, Treme, Veep and Eastbound & Down, among others.
"This deal will ensure our customers will always see these compelling HBO shows exclusively first–run, with many of the key dramas broadcast express from the U.S. as soon as the day after their original air date," said Richard Freudenstein, Foxtel CEO.
HBO content will premiere on Foxtel's premium drama channel, Showcase, Freudenstein said, while a library of classic HBO shows like The Sopranos and Six Feet Under will be seen on Foxtel's newest channel, SoHo.
SoHo launched to all subscribers in August with the premiere of HBO's latest hit series, The Newsroom.
"We believe Foxtel will be a terrific partner and we look forward to working with them to bring the latest and greatest HBO entertainment to audiences in Australia," said Simon Sutton, president of HBO International and content distribution.