Benfica to take TV rights in-house
October 29, 2012
Portuguese premier league football club Benfica is awarding all TV rights to its matches to the Benfica TV channel.
Benfica’s president Luis Filipe Vieira made a pledge to move the broadcasting of all league matches to the club’s TV channel as part of his re-election campaign. Currently, all matches from the Portugal’s top league are aired on Olivedesportos’ Sport TV platform.
“The proposals we got from operators for next season did not please us. So, TV rights will go to Benfica TV,” Vieira said.