Chello CE secures BBC content
November 5, 2012 16.55 Europe/London By Chris Dziadul
Chello Central Europe has licensed more than 150 hours of content from BBC Worldwide for its two movie channels Film Mania and Film Café.
The new programming, which includes the hit BBC series Death in Paradise, The Deep and BBC Worldwide latest music programmes, among them Beyoncé Live at Roseland, will be aired in Hungary on Film Mania and Film Café and in Romania on the Romantica channel.
Chello Central Europe, which a part of Chellomedia, is based in Budapest and focuses on content brands in the region, with its portfolio currently consisting of 11 channels.
It also operates AT Media, Poland’s leading thematic channel ad sales agency and offers distribution and marketing to a number of TV companies.