You On Demand inks another content deal for China 3D TV network

Michelle Clancy | 08-11-2012

China's top national pay-per-view (PPV) and video-on-demand (VOD) operator, YOU On Demand Holdings, has signed a content deal with 3D Content Hub as part of its new Chinese 3D TV service offering, YOU 3D On Demand.

The deal calls for 3D Content Hub's titles, including Timescapes: A View in America, Microplanet and Alligator Kingdom to be available through YOU On Demand's transactional and subscription VOD services. The titles will be available in regular standard definition (SD) and high definition (HD) as well.

3D Content Hub joins 3net, a US-based 3D television channel and global production studio, as content partners for YOU 3D On Demand.

"We are thrilled to be working with 3D Content Hub as we launch our 3D service, YOU 3D On Demand in China," said Shane McMahon, chairman and CEO of YOU On Demand. "Our goal is to be the ultimate destination for the entertainment experience in the home."

"China is one of the fastest growing markets for 3D," added 3D Content Hub founder Torsten Hoffmann. "Through our partnership with YOU On Demand our content will reach millions of Chinese consumers who are demanding quality 3D content."