Taomee launches online destination for Cartoon Network's Ben 10

Louise Duffy | 20-11-2012

Entertainment and media company Taomee Holdings has launched a dedicated Chinese online zone, ben10.61.com, for Cartoon Network's global franchise Ben 10.

Jointly developed by Taomee and Turner Broadcasting System Asia Pacific, the parent company of Cartoon Network, ben10.61.com offers Chinese children and cartoon fans the ultimate Ben 10 online entertainment experience. As a premier online destination, the website features videos, online games, downloadable wallpaper, e-comics and character profiles.

Benson Wang, co-founder, director and chief executive officer of Taomee, said: "We're delighted to partner with Cartoon Network to launch the Ben 10 franchise's Chinese online zone.

"As Cartoon Network's most successful original global franchise and leveraging Taomee's online video site, we believe it will deliver exceptional entertainment to Taomee's millions of trusted parents and care-givers across Asia."

Ringo Chan, SVP, Greater China, Turner International Asia Pacific, added: "Ben 10 has been embraced by fans around the globe and we are very excited to collaborate with Taomee to develop a dedicated online portal for this brand in China.

"Cartoon Network is committed to bringing the best, engaging entertainment experience for kids and the young-at-heart. ben10.61.com is the ultimate online destination for Chinese kids to interact with Ben Tennyson through diverse content whenever they want."

In China, the Ben 10 TV series is available on channel CCTV-6.

Ben 10 follows the adventures of alien-morphing boy hero Ben Tennyson, and his saving-the-world adventures span four hit animated series – Ben 10, Ben 10 Alien Force, Ben 10 Ultimate Alien and the latest instalment Ben 10: Omniverse.