Spotlight on Multimedia sale

November 20, 2012 08.20 Europe/London By Chris Dziadul

New information has come to light as to why the sale of the Polish cable operator Multimedia Polska – most probably to UPC Polska, the market leader – failed to go ahead earlier this year.

Quoted in Parkiet, Multimedia’s present Andrzej Rogowski hinted that he had a major say in the process, adding that he was glad his proposal to divert the amount allocated to the sale had been diverted to investment in the company.

The former, in terms of fees paid to advisers, amounted to PLN10 million (€2.41 million) this year and would have been much higher had the sale gone ahead.

Rogowski is keen to increase the value of Multimedia Polska, which is currently vying with Vectra to be the second largest cable operator in Poland.

The operator plans to further acquisitions and to grow the vale of its internet business by 20-30% in 2013.