Cable ONE Taps TiVo for whole-home multiscreen service
Michelle Clancy | 28-11-2012
Cable ONE, a US MSO with more than 740,000 customers in 19 states, has selected TiVo as its exclusive software provider for all new DVRs purchased. It will also offer TiVo's whole-home and multiscreen suite of products.
Cable ONE, the tenth largest U.S. cable operator, will commence rollout of its TiVo offering beginning during the first half of next year as part of its broader plan to make the TiVo experience available throughout its footprint in 2013.
"The way our subscribers consume video entertainment is rapidly changing and we focused on a solution that will put an extensive amount of content choice right at the viewers' fingertips in a way that is easy to find and watch -- on any screen," said Jerry McKenna, senior vice president and chief sales and marketing officer at Cable ONE. "Collaborating with TiVo allows us to quickly implement a cost-effective and market-tested offering that immediately gives our subscribers access to the best TV experience on any screen in the home. TiVo's multiplatform solution allows Cable ONE to simultaneously deliver existing QAM linear and next generation IP on demand video experiences which is one more reason we are extremely excited to team up with TiVo and eager to begin the rollout."
With TiVo's whole home solution, users gain access to Cable ONE's linear catalogue, recorded programming and IP content (over the top and VOD) to any screen, including DVRs, IP STBs, tablets and smartphones.
"Cable ONE shares our view that consumers are increasingly demanding a TV viewing experience that combines all the content they want from multiple sources and we are excited that Cable ONE is the latest operator to choose TiVo as its exclusive provider of advanced television solutions for its subscribers," said David Sandford, vice president and general manager of TiVo's Service Provider Business. "Like many operators around the globe that find themselves immersed in a fiercely competitive market, Cable ONE understands the necessity to provide a compelling and modernized television viewing experience that will delight their customers. We are confident that Cable ONE's subscribers will quickly embrace the TiVo experience."